We’re living in a social world nowerdays. As an affiliate marketer, you’re well aware of just how important it is to be where your audience is. It follows that you need to be present on social media. That’s where your audience is likely to be hanging out right now.

In years past, you could really run a pretty strong affiliate marketing business using simple mini money sites, blogs, and things like that. If you targeted long tail keywords (especially product focused keywords), then it was pretty easy to rank and earn as an affiliate marketer.

It’s not quite that easy anymore. I won’t say it’s impossible—but it’s nowhere near as easy as it used to be.

It’s important to rely on more than just the search engines to be found. The work you do can’t and shouldn’t exist in a vacuum. You have to be where the people are.

This is something the search engines themselves know. Indeed, social activity is an important factor in ranking. That’s something you simply can’t ignore. Not only can you get direct exposure for the things you’re promoting, but you can also improve your chances of ranking in the search engines.

I’ll say it again—social media is something you really need to pay attention to if you want to earn more as an affiliate or get started in business as an affiliate for the very first time.

What Social Media Can Mean For Your Business

When I talk about social media, I’m talking about sites like Facebook, Twitter, LinkedIn, Pinterest, Instagram, Tumblr, and others. There are new social opportunities popping up all the time—Periscope (owned by Twitter) is one of the newest at the time I’m writing this.

It’s in your best interest to figure out where your audience is hanging out on social media. It’s not only important to know where your audience is registered, but it’s important to know where they’re most active.


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